Henna & Hijabs has become one of the first hijab lines available at a major retailer in the U.S. with its new partnership with Nordstrom.
Founded by CEO Hilal Ibrahim, Henna & Hijabs launched out of necessity when Hilal herself couldn’t find the perfect hijab for Eid and graduation. Now, women can shop online or walk into select Nordstrom stores across the U.S. and Canada to get their hands on her creations. Starting at $39, the new collection features five styles fit for both day and night. According to Hilal’s Instagram, the line is inspired by “sustainable beauty, modesty, and representation.”
Each design is made with breathability and comfort in mind and there’s no lack of variety when it comes to fabric. There’s jersey for everyday wear, lightweight linen for warmer days, and luxurious silk for special occasions. There’s a color for every mood, too. The collection features neutrals like stone gray and ombré taupe, as well as summer shades like mint and blush pink. But, sometimes, you need to show out with some print. That's where the elegant silk patterns, including a standout paisley scarf embellished with the Henna & Hijabs logo, come into play.
The brand also has all your essentials covered. Each hijab comes with a gold or silver pin in a dainty daisy design and they offer some jersey underscarves in a selection of black, beige, and browns for $29. “We designed and handpicked every piece for this collection using organic cottons and high-end silks,” Hilal told Nordstrom in an interview posted to Instagram. “What I have always wanted to create with this company is accessibility. I am very proud to be a Muslim American woman who was born and raised here in the United States but also who identifies with my faith and my cultural roots,” she said.
The launch of Nordstrom x Henna & Hijabs is an amazing opportunity to support a female-led Black-owned business. Hilal knows that this partnership is not only a huge step for her but for Muslim women across the country. “There’s a preconceived notion that the hijab is oppressive, that Muslim women are forced to wear this, that they don’t have a voice. Muslim women are beautiful because of their hijab and not despite it,” she told Nordstrom. “These hijabs represent empowerment, they represent strength and they really celebrate who we are as an individual.”