The New York rapper has plans to plaster the phrase on paper goods — such as cups and posters, according to The Blast. “Okurrr” will also be featured on a soon-to-be-released clothing like that features pants, shirts and hoodies.
While the phrase only has three R’s, Cardi has also filed a trademark for a version with only 2 R’s, The Blast reported.
“It’s like a cold pigeon in New York City,” Cardi toldJimmy Fallon, making the sound. When asked to describe what the phrase is used for Cardi said, “It depends on the situation that you’re in. Like if somebody checks somebody it’s like ‘Okurrr.'”
The 30-second commercial, which was of course titled “Okurrr” shows the “I Like It” rapper playfully reassuring diner customers that Pepsi is, in fact, okay to drink… though it takes them a bit to understand what sound she’s making.
Although the phrase is officially Cardi’s, she’s not the only celebrity to use it.
However, Khloé didn’t originate the phrase either. It actually derives fromRuPaul’s Drag Raceseason six contestantLaganja Estranja, who used it first on the show.
Estranja, 30, called outKim Kardashian Westfor using the phrase after a fan suggested she make an “Okurrr” Kimoji.
“YES GREAT IDEA! ADDING NOW!” Kardashian West, 38, wrote.
The news of Cardi’s trademark filing comes a few weeks after it was announced that the “Bodak Yellow” rapper along withPost Malonewill be performing on a three-night-hip hop,adults-only cruisehosted byDJ Khaled.
The “Days of Summer Cruise” will set sail on June 28 from Miami, Florida, and will visit Half Moon Cay and Nassau in the Bahamas. While on board the Carnival Victory, guests can enjoy a world-class spa, casino, 24-hour dining, and drinks at one of the vessel’s six bars, including a tequila bar and a station where you pour your own beer.